There is something about Steorn’s story that is almost as incredible as the harnessing of free energy itself. As the argument rages around the globe, there is a curious omission in the debate. If this were a movie – and someday it probably will be – Steorn, the company, would be an extraordinary character. Played by Jim Carey cloned with Colin Farrell, it is a wild-child maniac, picking fights, enacting crazy stunts, biting the heels of King Kong –all before ending the reel by saving the universe. If ever there was a candidate to feed the conspiracy theorists, this is it. What is the likelihood of Fire 2.0 being discovered by a bunch of renegade engineers-come-showmen-come-saviours-come-businessmen? Depending on what day it is, your personal perspective, or what mood the company is in, it can come across as ingenious, frustrating, patient, diligent, silly, caring, daring or bloody reckless.
The truth is that they are extraordinary because they are human. They are ordinary because they are without affectation. I’ve often wondered what I would have done if I’d discovered such a technology. I would probably have followed their journey fairly closely in the first couple of years, working quietly, raising funds, patenting what I could to prepare for launch. I wonder though, if the secrecy, the responsibility, the lure of gold, the excitement, the tension and worry would not leave its mark after almost four years and so close, now, to the goal. Meeting the Steorn crew, one cannot avoid being struck by their affable personalities. They are, at turns, relaxed, funny, serious, focused, and sociable. I get the impression that they would rather wind the day down with a pint of Guinness than a bucket of Champagne. Where many of us might dream of being the next Bill Gates, McCarthy & Co is scheming to change the world.
Everything they do highlights the marriage of sound business sense with responsible, world citizens.
Over the past year they have shepherded a minor media frenzy, recruited a jury of scientists to test the impossible, improved their tech so that they are close to Fire 2.01, shaved their heads for charity, held a forum party for a bunch of strangers from around the world, set up the SPDC, moved on the Africa project, smiled at vicious verbal and written attacks, organised a demo of a tech destined to change the planet and finessed their business plans to nurture humanitarian projects even as they prepare to take on the global giants of the energy business. And still they had time for fun. Songs have been composed and sung, silly videos have been made and drinks have been downed in one. Now that is pretty damned cool. (I made the bit up about the drink because the sentence worked better, but it might be true).
I will return to this subject sometime in the future. For now, I would like to plant a seed. In everything that follows - in the coming months - as realisation dawns to the truth of Steorn’s claims, we should recognise how lucky we are that it was discovered in a tiny corner of Dublin and not in my basement. Sure they’ll make money; but they’ll do much, much more. They are going to reshape the world and nothing is going to get in their way.
Lights! Camera! Action!
Labels: steorn mccarthy humanitarian jury spdc science